Why Business Astrology Helps
No technical method can predict what lies ahead with certainty. Business astrology offers a way to anticipate future conditions, so you can prepare for challenges well before others do, recognise opportunities as they arise, and plan for risk. It works on two levels: the horoscope of the person running the business, and the horoscope of the business itself.
Your Horoscope and Your Business
Your own chart shows your business potential this year and in the future, the likely rate of profit or loss, the kind of business that suits you best, and the problems you may meet along with their solutions.
- The 7th house lord is the key indicator. Choose a business aligned with it: if the 7th lord is strong, a person can succeed in almost any line of business, although the right line gives the best results.
- Planets in the 7th house also count. Benefic planets bring good fortune in business, while planets that are unfavourable for the Ascendant, or hostile to the 7th lord, create obstacles. If losses begin after a new partner joins, that person’s chart should be checked against these factors.
- Mercury is the key planet for business. It gives intelligence, sound judgement and good communication, and a strong Mercury makes a successful businessperson.
- Saturn, Venus, the Sun or Mars in the 7th house, with no other planets there, also make a good businessperson.
- If the 7th lord or Mercury is weak, a job is usually a better choice than running a business.
The Business’s Own Chart
A business has its own birth chart, cast for the moment it started. Its Ascendant, Moon sign and Sun sign guide the reading. For a running business that needs to improve its results, the lords of the 7th and 11th houses matter most, and the chart can map the ups and downs of fortune for many years ahead, helping owners plan and apply remedies in time.
The line of business should match the ruling planet. For example, if a business is ruled by Jupiter, education, learning, astrology and financial advice suit it well. If the same business moves into real estate, which is ruled by Saturn – an enemy of Jupiter – long-term success becomes much harder.
Planets and Lines of Business
| Ruling planet | Favourable lines of business |
|---|
| Sun | Government contracts and government clients |
| Moon | Food, water, dairy, cotton and textiles |
| Mars | Automobiles, machinery, defence equipment and engineering |
| Mercury | Telecom, communication, news, media, marketing and brokerage |
| Jupiter | Education, learning, consulting and finance |
| Venus | Garments, fashion, cosmetics and entertainment |
| Saturn | Land, real estate, steel, mining and heavy industry |
| Rahu | Speculation, import–export and unconventional ventures |
| Ketu | Information technology, research and technical services |
Remedies
Once the problem is identified, there is usually a remedy. If the 7th lord or Mercury is weak, suitable remedies such as colours and gemstones can help. For a small business tied to a particular place, the premises should be chosen carefully – see our Vaastu section. When starting a new business, the inauguration time (muhurat) should be chosen by an experienced astrologer. If a running business faces losses or obstacles, the 7th house, its lord, Mercury and Mars should be studied against the current planetary positions.
Frequently Asked Questions
Which house shows business in astrology?
The 7th house and its lord show business and partnerships, while the 11th house shows gains and profit.
Should I start a business or take a job?
A strong 7th lord and a strong Mercury favour business. If both are weak, a job is usually the safer path.
How do I choose an auspicious time to start a business?
An astrologer selects a muhurat when the Ascendant and the 7th and 11th house lords are strong and free from affliction.